After reading reviews on Apple’s newest geek toy I have one burning question in my mind – Why?
Everything I have read so far has had these things to say:
- not many features
- confusing user interface
- requires physical use of your phone to do many things (why the watch then?)
- very expensive for a wearable, but looks good
And these points repeat over and over as I’m reading more articles and reviews.
NY Times writes – expensive ($350-$17,000), looks smart, difficult user interface, all the limitations and flaws you’d expect of brand-new technology. [source]
This isn’t brand new technology! Wearables have been around for a while now. After that latest cureses on Apple devices I’d expect this to work flawless – zero limitations and flaws! Further down I’m reading things like: Other problems: Third-party apps are mostly useless right now. So basically I’m spending a bunch of money on a calendar reminder and something that tells me if I have a message or a phone call. That review clearly points out to me that a fool and their money are soon parted.
Huffington Post comes to the conclusion that the Apple watch does lots, but not really needed. [source]
This is the conclusion I’m coming to as well after a morning of reading.
CNet says that shortfalls make it feel more like a fashionable toy than a necessary tool. [source]
So at least I’m not alone! And I was trying very hard to fight the urge to think expensive toy. After all the reading I’ve done this morning I was expecting to give this device at least a shoulder-shrug and think “ok, maybe?”, but I can’t even muster that. As a side note I want to point out that I didn’t select articles with a negative overtone to comment on – every article I read had this general feel to it. With release expected the same week iOS 8 is failing (again), I’d expect much more from a company the calibre of Apple.
In my opinion I am seeing a company that is saying nothing more than Shut up and give us your money!!! And it’s sad to think that many people will.